News
Why More Americans Are Choosing Moissanite Engagement Rings Over Diamonds in 2025
In 2025, more and more couples in the US are choosing Moissanite engagement rings instead of diamond rings. This is not just because they want to save money, but also because they want to make kind and smart choices. Moissanite is a gemstone made in a lab. A scientist called Henri Moissan first found it in a meteor crater. Now, people make Moissanite to look like this rare stone. It shines very brightly and sometimes looks like a diamond, but it has its own special sparkle. Because it is made in a lab, it costs less and does not come from places that harm the environment. Many young couples like this. Moissanite and diamonds look very similar, but they have important differences. Moissanite sparkles more because of its higher refractive index of 2.65. It is very hard and scores 9.25 on the Mohs scale, while diamonds score 10. It costs much less, sometimes up to 90 percent cheaper than a diamond of the same carat size. Moissanite is also fair because it’s lab-created, not mined from conflict areas, and it is better for the planet. Couples who want beautiful rings and care about money and the earth often choose Moissanite. There are lots of reasons why more Americans are preferring Moissanite in 2025. The biggest reason is price. Couples can get lovely rings with big stones without spending too much. This means they can spend more on their wedding, house, or future. Another reason is that Moissanite is better for nature because it is made in labs and does not hurt the environment or people. It shines even brighter than diamonds and comes in many shapes, like oval, cushion, and radiant, so there are many styles to choose from. Social media like Instagram and TikTok also help make Moissanite popular. Lots of influencers and people share pictures and stories about their Moissanite rings, making them trendy and liked by many. Some popular ring styles in the US are vintage rings with halo designs, simple solitaire rings, stones set side by side called east-west, and rings with mixed metals like rose gold and white gold. These styles let people show their own taste and what they care about. Some wrong ideas about Moissanite need fixing. Some people think it is fake, but it is a real gemstone, just not a diamond. Some say it turns yellow over time, but good Moissanite stays colorless for life. Others think it scratches easily, but because it is very hard, it is strong and does not scratch easily. If you care about sparkle, fairness, low price, strength, and unique designs, Moissanite rings could be perfect for you. Whether you want a simple solitaire or a bold modern ring, there are many styles to choose from. When buying a Moissanite ring, look for proof that it is lab-made, a lifetime guarantee, choices to personalize it, and clear return rules. The best places to buy are special online shops or jewelry stores that focus on fair, lab-grown stones. Source:https://gkmoissanites.com/blogs/news/why-more-americans-are-choosing-moissanite-engagement-rings-over-diamonds-in-2025
🗓October 31, 2025
Is Moissanite as Good as a Diamond? What Jewelers Say
A new debate is emerging in the jewelry industry as moissanite gains popularity among buyers seeking alternatives to natural diamonds. Once regarded as an imitation, the stone is now earning serious attention from gem experts and consumers alike. Moissanite is not a diamond, though the two are often compared. The mineral, made of silicon carbide, was first discovered in 1893 by French scientist Henri Moissan while studying fragments from a meteor crater in Arizona. Its natural form is so rare that only trace amounts have been found in meteorites and mantle rocks. To meet growing demand, moissanite is now created in laboratories. Scientists use high-temperature methods to transform silicon carbide powder into clear crystals over several months. The process, while complex and time-consuming, produces gemstones that closely resemble natural diamonds in clarity and brilliance. According to gemological reports, moissanite ranks 9.25 on the Mohs hardness scale, making it one of the toughest materials used in jewelry. Diamonds remain the hardest at 10, but moissanite’s resilience is enough for daily wear. It also has a higher refractive index, giving it a more colorful sparkle known as “fire.” “Many customers can’t tell the difference at first glance,” says a Toronto-based jeweler who specializes in lab-grown stones. “The light performance of moissanite is impressive. It reflects more color, and under certain lighting, it can appear even more vivid than diamond.” The distinction becomes clearer under magnification. Diamonds emit a whiter brilliance, while moissanite shows stronger rainbow flashes due to double refraction. Experts suggest that this feature, often described as a “disco-ball effect,” is the easiest way to tell the two apart. Aside from appearance, cost remains a defining factor. Moissanite jewelry is typically priced far lower than comparable diamond pieces. This affordability, combined with ethical sourcing, has drawn a new generation of buyers. The stones are lab-grown and traceable, avoiding the mining practices often criticized in the diamond trade. “Consumers are paying attention to transparency,” says a gem industry analyst. “Moissanite offers an option that’s sustainable, conflict-free, and still luxurious. That matters more today than it did a decade ago.” Moissanite stones are graded differently from diamonds. They are classified by cut, color, and clarity rather than the traditional four Cs. The best grades, known as Super Premium, are nearly colorless and comparable in appearance to high-grade diamonds. Specialists recommend purchasing from certified retailers to ensure authenticity and craftsmanship. Proper care, such as gentle cleaning with mild soap and avoiding harsh chemicals, keeps the gemstone’s surface clear and reflective for years. While diamonds maintain their position as the world’s most recognized gemstone, experts agree that moissanite has established its own space in the market. With its balance of durability, brilliance, and ethical appeal, it is no longer viewed as a substitute, but as a distinct gemstone redefining modern jewelry standards. Source: https://www.theglobeandmail.com/investing/markets/markets-news/PressReach/27263319/is-moissanite-as-good-as-a-diamond/
🗓October 28, 2025
Is Moissanite Just a Marketing Scam? What Jewelers Don’t Tell You
Moissanite is taking the jewelry world by surprise. Once seen as a diamond substitute, it is now earning recognition as a stunning gemstone in its own right. Its growing demand has sparked questions online, is moissanite real or just another marketing idea? The truth is far more interesting. Moissanite was first discovered in 1893 by French scientist Henri Moissan while studying a meteor crater in Arizona. What he found were tiny, brilliant crystals made of silicon carbide, not diamonds, but something entirely unique. Because natural moissanite is extremely rare, all gemstones available today are carefully created in laboratories. These lab-grown stones match the same conditions found in nature, resulting in a durable, beautiful gem with remarkable brilliance. The popularity of moissanite is driven by what it offers: beauty, strength, and ethical production. On the Mohs hardness scale, it scores 9.25, second only to diamond. This makes it highly resistant to scratches and suitable for everyday wear, especially in engagement rings and fine jewelry. What often catches attention, however, is its sparkle. Moissanite reflects more light than diamonds, creating a colorful fire that stands out even in dim lighting. Price also plays a major role in its appeal. Moissanite jewelry costs only a fraction of what a diamond piece would, yet looks equally elegant. This affordability has opened the door for many to enjoy fine jewelry without overspending. Beyond cost, moissanite is also known for being conflict-free and eco-friendly. Since it is grown in labs, it avoids the environmental and ethical issues associated with traditional diamond mining. Some skepticism remains because of how moissanite is marketed, often compared to diamonds. But calling it a marketing scam ignores the facts. Moissanite is a genuine gemstone with its own chemical structure and properties. It’s not pretending to be a diamond; it simply offers a modern, ethical, and accessible alternative for people who love brilliance and durability. Caring for moissanite is simple. It can be cleaned at home using warm water and mild soap. Avoid contact with harsh chemicals, store pieces separately to prevent scratches, and have them checked occasionally by a jeweler to keep the settings secure. With proper care, moissanite maintains its shine for decades. Moissanite’s journey from a meteor discovery to a modern luxury gem proves its value. It’s not a passing trend or marketing illusion, it’s a scientifically created stone that combines beauty, strength, and conscience. For those looking for jewelry that sparkles with purpose, moissanite stands out as the clear choice. Source: https://noorandleila.com/blogs/news/is-moissanite-just-a-marketing-scam
🗓October 28, 2025
The Rise of Moissanite: Why It's Gaining Popularity in the U.S. in 2025
Moissanite is rapidly becoming a favorite gemstone choice in the U.S. in 2025. This sparkling stone, once seen as just a diamond alternative, is now a top pick for engagement rings, wedding bands, and other fine jewelry. So, what’s driving its rise in popularity? Let’s take a closer look at why more and more Americans are choosing Moissanite. Moissanite is famous for its brilliant sparkle. With a refractive index of 2.65, it shines brighter than diamonds, which have a refractive index of 2.42. This means Moissanite reflects light more and has more "fire," or colorful flashes of light, making it an ideal choice for anyone seeking extra sparkle without paying the high price of a diamond. Experts agree, Moissanite’s shimmer often outshines diamonds, making it perfect for jewelry that catches the eye. One of the main reasons for Moissanite’s popularity is its cost. In the face of rising diamond prices, Moissanite provides a more affordable option without sacrificing beauty. Moissanite costs a fraction of what diamonds do, allowing customers to purchase larger stones. For many buyers, this means they can afford a bigger, more brilliant stone while staying within their budget. It’s no wonder that many couples are opting for Moissanite engagement rings. As consumers become more environmentally conscious, the demand for ethically sourced products is rising. Moissanite is a lab-created gem, meaning it has a much smaller environmental footprint compared to mined diamonds. With no issues of conflict or harmful mining practices, Moissanite is seen as a more responsible and sustainable choice for consumers who want to make ethical purchases. Moissanite is also known for its durability. With a hardness rating of 9.25 on the Mohs scale, it’s one of the toughest gemstones available. This makes it ideal for daily wear, as it resists scratches and damage. Whether it’s for an engagement ring or everyday jewelry, Moissanite will continue to sparkle for years to come, making it a smart choice for those looking for a gemstone that stands the test of time. A Bright Market Future The U.S. market for Moissanite jewelry is booming. The global Moissanite jewelry market is expected to reach $1.3 billion by the end of 2025. In North America, Moissanite sales are on the rise, driven by its affordability and ethical appeal. This growth shows that more consumers are choosing Moissanite over diamonds, not just because it’s more affordable, but because they align with the values of sustainability and ethical sourcing. Celebrity Influence and Mainstream Appeal Celebrities have also played a big role in Moissanite’s rise. Famous figures, like Meghan Markle, have embraced Moissanite for their engagement rings, helping to boost the gemstone’s mainstream appeal. When celebrities opt for Moissanite, it catches the public’s eye and encourages more people to consider it as a serious alternative to diamonds. Meeting Consumer Demands Moissanite’s popularity is also a response to changing consumer values. Today’s shoppers prioritize sustainability, ethical sourcing, and personalization. Moissanite fits perfectly into this new mindset. It’s a gemstone that not only looks stunning but also reflects a consumer’s commitment to responsible purchasing decisions. Conclusion Moissanite’s rise in popularity in the U.S. is no accident. From its dazzling sparkle to its affordable price tag, ethical production, and durability, Moissanite has quickly become a go-to choice for savvy consumers. As we move through 2025, its demand is expected to grow even further, making Moissanite one of the most talked-about gemstones in the jewelry market. With so many benefits, it’s easy to see why Moissanite is no longer just an alternative to diamonds – it’s a trend in its own right. As more people choose Moissanite for its beauty and responsible sourcing, it’s clear that this gemstone is here to stay. Sources: https://meorii.com/blogs/news/2025-jewelry-trends-why-moissanite-diamond-rings-are-leading-the-way https://theyesgirls.com/why-are-moissanite-engagement-rings-becoming-more-popular https://www.cognitivemarketresearch.com/moissanite-jewellery-market-report
🗓October 24, 2025
UK Moissanite Retailers Reminded: Hallmarking Rules Still Apply to Precious Metal Settings
As Moissanite continues to rise in popularity, and more Moissanite retailers come into existence in the UK, retailers are being reminded that hallmarking laws still apply in 2025. Although the laws don't involve Moissanite directly, they are applicable to the precious metal parts of the jewellery. As per the Hallmarking Act 1973 and related guidance from the UK Assay Offices, any jewellery item that consists of gold, palladium, silver, or platinum must comply with strict hallmarking requirements if it exceeds legal weight limits. The purpose of hallmarking is to verify that the jewellery metal is genuine in terms of the metal type and purity claimed, protecting consumers from falling for counterfeit products. According to the “Hallmarking: Practical Guidance – Summary” published by the UK government, a legally valid hallmark must include: A sponsor’s mark: It identifies the maker, importer, or person submitting the item for hallmarking. A fineness mark: It is also called purity or metal standard and is expressed in parts per thousand (for instance, 9‑carat gold is marked “375”. The Assay office mark: It shows which official office (London, Birmingham, Sheffield or Edinburgh) has verified the piece. Hallmarking laws consist of certain exceptions, such as weight thresholds. Any gold under 1 gram is not eligible for hallmarking. Similarly, silver must be more than 7.78 grams, platinum, 0.5 grams; palladium,1 gram. Any metal weighing below the thresholds is exempt from hallmarking. If the Moissanite jewellery is made of a setting that contains more than one metal, the hallmark must represent the least precious metal standard present, especially when one of the metals dominates by weight. Each metal component must meet its minimum fineness standard. The hallmarking requirements apply only to the precious metal parts of the Moissanite accessory. The stone itself is not subject to hallmarking. What matters legally is how the metal setting (band, prongs, etc.) is described and whether it meets the statutory conditions. If a piece is sold as, say, “18ct gold ring set with Moissanite,” the gold must meet legal fineness, and the ring must be hallmarked if it exceeds the relevant weight. The retailers, both online and those with a physical presence, have several obligations under current law, such as they must display a Dealer’s Notice where customers can easily see it, and they must ensure the metals meet their descriptions. Misrepresenting metal type or purity is a legal offence. For jewellery brands and retailers working with Moissanite, the takeaway is clear. Correct metal description matters. Selling a setting described as gold, silver, platinum, etc., triggers the need for hallmarking if the metal weight is above legal minimums. Always verify and test the metal purity; don’t rely solely on supplier claims. For consumers who care about ethical sourcing and authenticity, a hallmark signals verification and helps distinguish high‑quality products. Lastly, online listings must comply with Moissanite pieces listed online, descriptions of precious metal content must be accurate; display of hallmarking notices and information is not optional. Source: https://www.gov.uk/government/publications/hallmarking-guidance-notes/hallmarking-is-the-law-guidance-summary
🗓September 23, 2025
UK Moissanite Brand to Watch: 2025 Edition
When it comes to standout Moissanite jewellery in the UK, one name is quietly but confidently making its mark: Franc Laurent. As we step into 2025, this Solihull-based brand has become one to watch, with a growing reputation for quality handiwork, fair pricing, and thoughtful design. What sets Franc Laurent apart is simple: they’re not trying to be the biggest name; they’re focused on being the right one. For shoppers looking for modern alternatives to diamonds, their Moissanite pieces hit the sweet spot between elegance, ethics, and affordability. Franc Laurent doesn’t mass produce. Every piece, whether it’s a classic solitaire ring, a custom pendant, or a set of Moissanite earrings, is made by hand, one at a time. That means more attention to detail, more care in stone selection, and a final product that actually feels special. Their designs are clean and timeless, but not generic. You can tell the difference when you hold a Franc Laurent piece. It’s solid, bright, and built to last, without the designer price tag. One of the main reasons Franc Laurent continues to grow is that they’ve made high-end jewellery feel more accessible. While diamond prices keep climbing, Franc Laurent offers Moissanite rings and pendants that start well under £500, and they don’t cut corners. There’s pricing that’s based on the stone size, setting, and customisations. It’s a fairer system that means you’re only paying for what you choose, nothing more, nothing hidden. It’s clear the team behind Franc Laurent cares about how things are done. All of their Moissanite is made in controlled environments, so there’s no mining involved. That means less environmental damage and fewer ethical concerns. For people who want to wear something beautiful without worrying where it came from, that matters. From sourcing to finishing, everything is transparent. No vague terms. No misleading labels. Just honest work and clear quality. Over the past year, Franc Laurent has built a solid following across the UK, especially among people looking for alternatives to traditional engagement rings. Their social media isn’t full of flashy ads; instead, you’ll find real customers showing off their jewellery, leaving reviews, and sharing moments that matter. That kind of authenticity goes a long way. Whether it's someone proposing with a round-cut Moissanite or gifting a pendant for an anniversary, the stories behind the pieces are what make Franc Laurent more than just another jewellery brand. In a market filled with noise, Franc Laurent is quietly doing things the right way, and people are starting to notice. With their focus on quality, ethics, and fair pricing, it’s easy to see why they’re the UK Moissanite brand to keep an eye on in 2025. If you’re looking for jewellery that feels personal, looks incredible, and fits your values, Franc Laurent is one name worth remembering.
🗓September 12, 2025
Moissanite in Music Videos: The Hidden Star of Glamour Shots
As the demand for ethical luxury grows, Moissanite is quietly becoming a preferred choice for jewellery stylists in music video productions. The purposefully created stone, known for its brilliance and affordability, is increasingly being used in place of traditional diamonds in high-profile music videos across the UK and beyond. Over the past year, several music video shoots, including pop, R&B, and independent productions, have featured Moissanite pieces during glamour-focused scenes. Jewellery designers and stylists report a noticeable increase in requests for high-sparkle, camera-friendly pieces that do not carry the cost or sourcing concerns associated with mined gemstones. The visual appeal of Moissanite is cited as a primary factor in its adoption on set. With a refractive index higher than diamond, Moissanite produces a fiery brilliance that reflects exceptionally well under bright lighting. Directors and cinematographers often prioritise visual performance in close-up jewellery shots, making Moissanite a practical alternative for slow-motion sequences, product placements, and high-definition filming. Styling professionals in London and Manchester say that Moissanite's growing presence is also tied to shifting industry values. "More artists want their visuals to align with their values," said a London-based stylist working on UK chart productions. "Using artificial stones like Moissanite makes a statement, both visually and ethically." Moissanite's versatility in cuts and settings has further contributed to its rise. From classic solitaire pendants to geometric statement rings, stylists can access a wide variety of looks while staying within production budgets. Many designers offer Moissanite customisation options, allowing creative teams to design pieces tailored for specific outfits, lighting setups, or narrative themes. While Moissanite is rarely name-dropped directly in the final product, jewellery insiders say its on-screen presence is rising steadily. In recent videos released by independent UK labels, the stone has appeared in both leading and background roles, worn by artists during performance scenes, interviews, or promotional reels. Its appearance is often brief but impactful, enhanced by high-contrast lighting and tight framing. In the broader entertainment industry, the shift toward artificially produced stones reflects larger conversations about sustainability, sourcing transparency, and redefining luxury. As music videos continue to serve as both art and marketing, the visual language they use, including jewellery, is under closer scrutiny by both fans and fashion critics. Franc Laurent notes that interest in Moissanite for video use is growing. “Clients are asking what looks good on camera, what shines under stage lights," a brand representative said. "And Moissanite delivers every time, visually, ethically, and economically." With more artists and producers opting for ethically sourced materials, Moissanite's role in the spotlight is expected to expand. While it may remain uncredited in the liner notes, its shine is becoming hard to ignore.
🗓September 09, 2025
Moissanite Jewellery Collections to Watch This Season (UK Edition)
As the seasons shift, so do jewellery preferences, and in the UK, Moissanite is leading a fresh wave of understated brilliance. This year, designers are stepping away from over-embellished styles and leaning into thoughtful, precise detailing. The result? Moissanite collections that feel modern, intentional, and wearable across occasions. Unlike trends driven solely by aesthetics, this season’s Moissanite jewellery revolves around emotion and expression. Styles aren’t just made to look good, they’re crafted to say something. At the heart of every piece is a sense of individuality. Whether it’s a floating pendant suspended by a whisper-thin chain or a bezel-set stone resting flush against the skin, the focus is on presence without excess. In UK jewellery circles, the appeal of Moissanite lies not just in its sparkle, but in what it stands for. Consumers are now actively choosing stones that reflect ethical awareness and craftsmanship. This has sparked a new design approach: one that blends clean silhouettes with clever details. Expect asymmetrical pairings, untraditional cuts, and open-back settings that allow light to move freely through the stone. Necklace drops this season showcase an appreciation for balance. Instead of oversized centrepieces, many of the most admired pieces feature quiet confidence, a single Moissanite framed by negative space, or a geometric frame highlighting the stone’s structure. These pieces wear effortlessly from daytime layering to evening elegance, a quality UK buyers increasingly prioritise. Meanwhile, Moissanite rings are embracing sharper, architectural lines. The shift is noticeable, moving from soft curves to more defined profiles. Double-prong settings, squared edges, and east-west orientations give familiar shapes a contemporary refresh. Designers are not just updating old favourites, they’re rewriting them entirely. For those seeking coordinated looks, sets are becoming more flexible. Instead of strict matching, Moissanite collections this season encourage a mix-and-match styling approach. A marquise-cut pendant can be paired with round studs or a step-cut ring, all unified by tone or metal choice. This freedom allows wearers to build collections that evolve, rather than lock into one aesthetic. Another standout trend this season is texture, not just in the stone, but in the metalwork. Hammered finishes, brushed gold, and sculptural details around the setting offer contrast to Moissanite’s refined clarity. These tactile touches add character, allowing each piece to feel intentional and layered. Across the UK, Moissanite is no longer a secret among jewellery enthusiasts. It’s a leading choice for those who value transparency in sourcing, long-term wearability, and undeniable beauty. The collections making headlines this season do more than sparkle; they honour purpose, process, and progress. At Franc Laurent, the latest designs are rooted in this new era of mindful elegance. Every collection is created with care, for those who see jewellery as more than an accessory but as a quiet form of self-expression.
🗓September 08, 2025
Is Moissanite VAT-Free After Brexit? What UK Shoppers Need to Know
Since the UK's departure from the European Union, the landscape for importing goods, including Moissanite jewellery, has undergone significant changes. As of 2025, UK consumers purchasing Moissanite from abroad should be aware of the current VAT and customs regulations to avoid unexpected costs. Under the post-Brexit VAT rules, all goods imported into the UK, including Moissanite jewellery, are subject to VAT. The standard VAT rate is 20%, and it applies to the total value of the goods, including shipping and insurance costs. For example, if you purchase a Moissanite ring valued at £500 from a retailer in the United States, VAT would be calculated on the total amount, including shipping and insurance. According to the UK government's VAT on goods imported into the UK, if the value of the goods exceeds £135, VAT is charged, along with applicable customs duties. Additionally, customs duties may apply to Moissanite jewellery, depending on its country of origin. The standard import duty for jewellery is typically 2.5% of the total value. This means that for a Moissanite ring valued at £500, customs duties would amount to £12.50. The VAT would then be calculated on the total value, including the customs duty. For goods valued at £135 or less, while VAT is still applicable, customs duties may not be charged. This means that for smaller purchases, shoppers may be able to avoid the additional customs fees but will still need to pay the standard 20% VAT. As outlined in the UK government's customs guide, purchases below £135 will still attract VAT, but depending on the item's classification and country of origin, you may not be subject to additional customs duties. To avoid the complexities of VAT and customs duties, many UK consumers opt to buy Moissanite jewellery from domestic retailers. By purchasing from UK-based jewellers, shoppers can avoid international shipping delays and the risk of unexpected charges. These retailers will include VAT in the price of the jewellery, ensuring there are no surprises during checkout. Furthermore, UK jewellers typically handle all necessary customs paperwork, providing a more streamlined shopping experience. In addition to convenience, purchasing from local retailers offers peace of mind, as the customer service is often more accessible and the return process is easier if there’s an issue with the product. For UK shoppers, it's important to understand that Moissanite jewellery is not VAT-free after Brexit. Whether buying from an EU or non-EU country, shoppers should factor in the 20% VAT and any applicable customs fees when making a purchase. To avoid complications, it's recommended to buy from UK-based retailers who have already accounted for VAT in their pricing. That way, you can enjoy the beauty and sustainability of Moissanite jewellery without the stress of navigating the new post-Brexit import rules. For more detailed information on VAT and import duties, UK shoppers can refer to the official government guidelines on importing goods here.
🗓September 05, 2025
Are Celebrities Secretly Wearing Moissanite? Inside 2025's Jewellery Switch
Taylor Swift’s recent engagement has set the world buzzing. With her relationship making headlines and her ring now a topic of fascination, Swift’s engagement has become one of the most talked-about moments of 2025. The singer’s radiant diamond engagement ring has captured the spotlight, but it’s sparking more than just admiration for its shine. It’s also raising questions about the growing trend among celebrities towards a more affordable and ethically conscious alternative to diamonds: Moissanite. When Taylor Swift unveiled her engagement ring to the world, the internet went into overdrive. Fans and media alike couldn’t help but marvel at the size and brilliance of the diamond, as well as the elegant setting, but behind the excitement surrounding the ring, an interesting conversation has begun to emerge in the world of luxury jewellery: Could celebrities be switching to Moissanite? The truth is, while Swift’s ring is undoubtedly breathtaking, celebrities, including those in the public eye, are beginning to look beyond traditional diamonds. With rising concerns about the environmental and social impact of diamond mining, many are exploring alternatives that are just as beautiful, if not more so, without compromising on the ethics of their choices. So, what is Moissanite, and why is it suddenly gaining attention among A-listers? Moissanite, an artificially created stone that boasts incredible fire, was originally discovered in a meteorite crater; however, today, it is exclusively grown, making it a more sustainable and ethical choice compared to mined diamonds. The stone captures and reflects light in a way that makes it appear even more brilliant than a traditional diamond. This dazzling shine, coupled with its affordability, has made it a natural choice for those looking to make a statement without the significant financial investment that typically comes with diamonds. It’s no surprise that some celebrities have begun quietly wearing Moissanite, with many choosing it for engagement rings, necklaces, and other pieces of fine jewellery. Moissanite offers the same sparkling allure as diamonds, but at a fraction of the cost. For celebrities, this means they can wear high-end, luxury jewellery without the steep price tag often associated with diamonds. While some stars have been upfront about their preference for Moissanite, others have kept it a well-guarded secret, opting to let the sparkle of their rings speak for themselves. It’s clear that this shift towards Moissanite is more than just a passing trend; it’s a movement that aligns with the values of sustainability, responsibility, and luxury that celebrities and consumers are beginning to embrace. In 2025, it’s not just Taylor Swift’s engagement ring that has people talking. The quiet rise of Moissanite as an ethical and affordable alternative to diamonds is slowly but surely changing the jewellery landscape. Celebrities who are likely opting for Moissanite behind the scenes are at the forefront of this change, using their influence to help popularise a stone that stands for more than just beauty.
🗓September 04, 2025
